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Responsible Travel

A tourism ‘that creates better places for people to live in, and better places to visit’.
Responsible tourism is a breath of fresh air for people who work in travel industry and tourists alike. Recently there has been a significant surge in the number of tourists who want a “better experience”, “better quality” and a more “indigenous service”.
The more people travel the more they wish to hang out with the locals, to eat at local restaurants off the touristy tracks, make economical contributions to the local community or to put it in a nutshell, all they want, is to experience diverse cultures and resources first hand by themselves.

Responsible Tourism lies at the heart of the vision and mission of Incredible Iran.

We are the official supporter of wtm world responsible tourism day.

Local communities and recruiting local staff have always been our priority. We don’t look at Responsible tourism as another “market”, for us it is paying back to the communities that have always embraced us and our clients with open arms and smiling faces. We are constantly striving to uplift the local community both in education and finance.

WTM WRTD-DATE 2013 OFFICAL SUPPORTER onwhite RGBSo far we have:
Established a local tourism college (academy) where local students study in: Tourism and hospitality management, hotel management, tour guide courses, flight crew courses, English for tourism and eco-tourism.

We have a working and functional green policy. This policy varies from a paperless office to garbage collecting tours in the countryside and seaside.

We promote traditional houses and family run B&B’s in rural areas of Iran.  One of our global successful projects is Bavanat village, where we have transformed a small village into the eco and green tourism hub of Iran. For more information please visit



We were one of the fist companies who offered “Nomad” tours where our guests will spend time in the nature, preserve the nature with local tribes and learn their hard way of life. For more info please visit


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Rural Villages

We are actively promoting rural villages and design tours specifically for rural areas of Iran where the majority of the income will go directly to the villagers themselves as they provide the main services and we are the mere coordinators. For more info please visit:


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Desert tours

If you are interested in responsible tourism it shows that you are aware of the ecological impact that deserts have on our natural surroundings and how we should preserve these beautiful spots on our planet. There are many villagers and tribes living in these oases and just like our other projects they organize our tours and will benefit from tourists directly. Please see an example here:


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Getting more out of your holiday

Responsible tourism is about doing this fair way that helps you ensure that locals will give you even a warmer welcome. A local guide from the destination will certainly open your eyes to places unseen to others.

Whether you travel independently, or through a leading responsible travel operator or within a group of like-minded people, you will make and experience a difference.

According to Capetown Declaration (
“Responsible Tourism is tourism which:
minimises negative economic, environmental and social impacts
generates greater economic benefits for local people and enhances the well being of host communities
improves working conditions and access to the industry
involves local people in decisions that affect their lives and life chances
makes positive contributions to the conservation of natural and cultural heritage embracing diversity
provides more enjoyable experiences for tourists through more meaningful connections with local people, and a greater understanding of local cultural, social and environmental issues
provides access for physically challenged people
is culturally sensitive, encourages respect between tourists and hosts, and builds local pride and confidence
is integrate in the local ecosystem"


We look forward to hearing from you. 

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